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Email remains a powerful marketing tool in the old economy sector. In this article, we will share top tips on how to elevate your email marketing with industry-specific benchmarks. Before we dive in, here are some important email marketing metrics to keep in mind. Email Marketing Metrics To Track Open Rate … Continue reading Sales Email Marketing Benchmarks for Old Economy Sectors
Prospecting continues to change. According to Forrester, 90% of the buyer’s journey is complete before they speak with your sales team. How? Why? Well, when prospects hit your inbox, they’re looking for the best candidates to fit their budget and research criteria. These prospects have probably spent a significant amount of time educating… Continue reading A Sales Funnel vs. Sales Pipeline Email Template
Many managers feel employees are only productive if they’re putting in adequate amounts of face time. This isn’t speculation. Microsoft surveyed 20,000 people in 11 countries and analyzed trillions of Microsoft 365 productivity signals, along with LinkedIn labor trends and Glint People Science findings, to find the answers. They found that 85% of… Continue reading Key Pipeline CRM Features for Remote Sales Teams
Buyer’s Guide 2026 Edition The 10 best CRMs for construction in 2026. A ranked guide to the CRM platforms construction sales teams, residential builders, roofers, and commercial contractors actually use, evaluated on construction-specific features, G2 ratings, and fit by trade. YG Yuriy Golovko · April 22, 2026 · 12 min read Scroll to read →… Continue reading Best CRM Software for Construction 2026: 10 Tools Ranked
If you are asking how to convert leads to sales, the answer starts with building a well-structured sales pipeline. Every lead needs to be captured, tracked, and moved forward quickly to avoid lead decay and lost opportunities. With Pipeline CRM, you can create customizable pipelines that guide prospects through each stage while giving your team… Continue reading How to Convert Leads to Sales with Pipeline CRM
For wholesalers and distributors, CRM has transitioned from being a mere need to an absolute necessity. Businesses in these sectors depend on efficiency, organization, and robust customer relationships to remain competitive. The right CRM for wholesale and distribution is crucial to ensuring a steady and growing revenue stream. That said, picking the right wholesale CRM… Continue reading Best CRM for Distributors and Wholesalers
If only 3% of your prospects are ready to buy, the remaining 97% of your prospects aren’t ready (or interested) in making their purchase. How do you change that? Ask the right questions. The right questions give you a clear idea of the prospects you’re dealing with. These questions show you who’s… Continue reading 10 Sales Qualification Questions to Ask Prospects
If you plan on using Google Workspace as a makeshift CRM, know that this decision comes with its own set of challenges and headaches. Today, we’re going to take a look at a few of these challenges, in an effort to help you identify whether you need a dedicated CRM (or not). What is… Continue reading Challenges of Using Google Workspace as Your CRM
Your organization might produce high-performance rainmakers; A-players that outclass the average sales rep. But it’s not enough. An A-player sales team isn’t enough if your organization doesn’t have the tools and processes it needs to perform consistently. If your sales team isn’t consistently on the same page, your organization won’t achieve the traction it… Continue reading 7 Top Tools Performing Organizations Use to Build a Sales Funnel
What’s the secret to more sales conversions? It’s relationships. Researchers at Korn Ferry found that customer relationships and sales processes are the primary contributors to sales success. The stronger your customer relationships and sales processes, the easier it is to win more deals. That’s probably not a surprise. That’s the problem;… Continue reading Sales outreach: The unexpected strategy you can use to convert more prospects
